10 Commandments for Failure

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27965
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Editore Etas
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Description / 10 Commandments for Failure

“After a lifetime spent in business, I still can't find a formula that passes
Step by step, I'll guide you to success. What I can do, however, is tell you what makes you lose.
success. I guarantee you that anyone who follows my advice will surely be a loser.”
With these provocative words the author - former president of Coca Cola and now banker
of investments - points the way to certain failure in the business world.
In a lively and provocative style, Keough explains the 10 commandments that will lead you straight to failure, with stories that span the 20th century, from Henry Ford to Steve Jobs, and numerous autobiographical references.
A must-read for all managers who want to broaden their view of the business world and make good use of advice on how to (not) make mistakes.

Publisher Etas
Publication date: October 2008
Book Format - Page 181 - 14x22
ISBN 8845315101
EAN 9788845315107
Category: Achieving Success
MCR-NR 21678

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